Milan, Italy

Our mission is to ignite the human spirit through movement.

Founded in 2010, ON set out to shake up the running industry with a single transformative product, a completely new cushioning technology for running shoes, CloudTec®. Today, ON remains innovation and design-led, delivering industry-disrupting premium footwear, apparel, and accessories for high-performance running, outdoor, and all-day activities.

Existing at the intersection of performance, design, and impact – inspired by athletes, we always look for ‘better’ – something we believe is achieved through continual experimentation, starting again, thinking differently, breaking the mold. Every day our teams continue to cook up trailblazing innovations within our Zurich-based ON lab and across our global hubs from Ho Chi Minh City and Hanoi to Shanghai, Portland, Berlin, Yokohama, and beyond.

We like to keep creativity and innovation in-house, whether it's to create inspiring marketing campaigns, think up next-gen retail.

Zürich, Switzerland

Zurich, Switzerland

Store Leader Milan (New Store)

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Store Leader Milan (New Store)