Lead Partner Marketing Manager



Marketing & Communications
Posted on Tuesday, July 9, 2024

Every day, the world gets more digital thanks to tens of millions of developers building the future faster than ever. But with exponential growth comes exponential risk, as outnumbered security teams struggle to secure mountains of code. This is where Snyk (pronounced “sneak”) comes in. Snyk is a developer security platform that makes it easy for development teams to find, prioritize, and fix security vulnerabilities in code, dependencies, containers, and cloud infrastructure — and do it all right from the start. Snyk is on a mission to make the world a more secure place by empowering developers to develop fast and stay secure.

Joining Snyk means embracing our core values: One Team, Care Deeply, Customer Centric, and Forward Thinking. As a member of our team, you’ll have the opportunity to thrive in a dynamic environment where fostering collaboration, leading with empathy, driving business impact, and inspiring trust are at the heart of everything we do.

Our Opportunity

Snyk is seeking a Lead Partner Marketing Manager that will build and develop global strategies and programs with scaled GTM guidance to drive high impact outcomes that support growth objectives with our Technology and Alliance (TAPP) partners. You will engage and collaborate across a set of external and internal stakeholders to build successful working models and be a marketing interface for our partners. You will be responsible for building scaled marketing programs and outcomes for a set of TAPP partners. You’ll need to have relevant global partner marketing experience and expertise delivering customer-focused, insights and data-driven marketing programs to/through/with partners.

What You'll Spend Your Time:

  • Be a primary interface for key external and internal stakeholders to elevate engagement with our partners, align strategies and plans internally and create global scaled programs.
  • Build methodologies and processes to align marketing investments with assigned partners, including marketing engagement and coverage models, joint demand generation, and joint awareness activities scaled to support all TAPP partners.
  • Develop demand management and marketing programs and oversee demand generation and pipeline activities
  • Collaborate with global marketing teams to develop joint awareness and demand programs
  • Collaborate with regional partner teams to develop go-to-market plans that will align with strategic objectives and business outcomes
  • Provide stakeholder management at the field, regional, and corporate levels to gain support and plan effectively

What We're Looking For:

  • 15+ years of enterprise software at enterprise software company with experience in marketing, partner alliance marketing and technical roles
  • Proven experience demand generation and partner ecosystem marketing
  • Ability to operate in a fast-paced and open environment and create the context and working environment for associates to deliver beyond expectations
  • Expertise working with partners to achieve success
  • Deep understanding of using market intelligence, insight, and data to formulate and develop strategies and plans
  • Knowledge of and experience working with the partner ecosystem and best practices in partner marketing
  • Accountable for organizational alignment, planning, and budget management
  • Willingness to travel up to 25%

We care deeply about the warm, inclusive environment we’ve created and we value diversity – we welcome applications from those typically underrepresented in tech. If you like the sound of this role but are not totally sure whether you’re the right person, do apply anyway!

About Snyk

Snyk is committed to creating an inclusive and engaging environment where our employees can thrive as we rally behind our common mission to make the digital world a safer place. From Snyk employee resource groups, to global benefits that help our employees prioritize their health, wellness, financial security, and a work/life blend, we aim to support our employees along their entire journeys here at Snyk.

Benefits & Programs

Prioritize health, wellness, financial security, and life balance with programs tailored to your location and role.

  • Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development
  • Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers
  • Health benefits, employee assistance plans, and annual wellness allowance
  • Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances